How to get meetings with investors and raise funds in the time of COVID-19

Aaron Harris

Topics


Personal email, startup, company, investor, founders, Israel, business, marketing, investment, pitching , revenue, fundraising



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When you're sending those emails it's important to be humble and this is a tricky balance because as a Founder you want to show how one and talk about how wonderful your business is going to be and how much money it's going to make be but you can't be arrogant remember that you are asking the investor for something. So while you want to make it a situation where it should be obvious to the investor that they would be silly not to give you money because I'm with some of them together and that it is inevitable that. The investor has money and the investor wants to make money by giving you if you're good enough. But you can't just ask for money in the first email those emails are obviously spam. So think about every interaction you have with an investor as a chance to start a relationship with them. Figure out what kind of relationship you need in order to get the things we want which is an investment and build that relationship over time. There were a lot of businesses funed during the last few years by Venture investors that were not actually Venture businesses. Because they don't have the margins or the expansion opportunity or the economies of scale that good Venture businesses have. But there was so much money out there that they just got funded and so those businesses are really struggling. How do you feel about the concept that companies is either companies they need local funding from Israel before going and trying to get money from foreign investors. Just look at the quality of founder and business their instances in which I guess it can be helpful if that investor makes an introduction. There a lot of instances that have a bunch of investors is bad for a company or hurts a company. If you've raised a bunch of money already and haven't made any progress that I question whether or not you're a good founder and the business is good. It can happen that you've sold so much of your company that it is now hard to raise money from other investors. You can build consumer software for other markets reasonably well, but I think that trying to build businesses that are more agile and are selling their startups first versus selling large companies first would be good. I think you need to do whatever you need to do in order to make your company successful and if crowdfunding is the best way for you to raise money for whatever it is you're doing go for it.

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